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REVIEW // Etude House x Red Velvet Matte Chic Lip Lacquer | Wendy Brown + Ready for Red
Friday, 13 July 2018
When it comes to lip products, I generally find I tend to prefer a matte finish for the most part. So, when Etude House came out with a range of matte liquid lipsticks I knew I had to grab at least a few to try them out. The Matte Chic Lip Lacquer range is a collaboration from Etude House with Kpop group Red Velvet, who are the current faces of the brand. The range contains 12 different shades with a varied number being either cool, warm or neutral toned. Each member of Red Velvet was also assigned a lip colour which was, in turn, named after them. To help promote the line, the girls had a pop up store and spent time in the store helping customers, most of which were fans of the group.
The lipsticks aim to be mattefying without drying the lips out, long lasting, highly pigmented and smudge resistant. It contains a quick fixing oil which coats the lips and helps the colour fully lock in without worry of make a mess.

I N G R E D I E N T S
ISODODECANE, CYCLOPENTASILOXANE, TRIMETHYLSILOXYSILICATE, SILICA, POLYISOBUTENE, DISTEARDIMONIUM HECTORITE, METHYL HYDROGENATED ROSINATE, SYNTHETIC FLUORPHLOGOPITE, POLYETHYLENE, ALUMINUM HYDROXIDE, ACRYLATES/DIMETHICONE COPOLYMER, 1,2-HEXANEDIOL, LAURYL PEG-9 POLYDIMETHYLSILOXYETHYL DIMETHICONE, POLYHYDROXYSTEARIC ACID, CETYL PEG/PPG-10/1 DIMETHICONE, PROPYLENE CARBONATE, METHICONE, TRIETHOXYCAPRYLYLSILANE, DEHYDROACETIC ACID, TOCOPHEROL, FRAGRANCE [+/- (MAY CONTAIN) TITANIUM DIOXIDE (CI 77891), YELLOW 5 LAKE (CI 19140), YELLOW 10 LAKE (CI 47005), IRON OXIDES (CI 77491), RED 22 LAKE (CI 45380), RED 6(CI 15850), RED 28 LAKE (CI 45410), RED 7 (CI 15850), RED 33 LAKE (CI 17200), IRON OXIDES (CI 77499), BLUE 1 LAKE (CI 42090)]
A red lipstick should always belong in your collection. It's a colour that suits everyone (provided you get the right undertones for your skin) and can transform a look into either sultry or bright and playful. I have a large selection of reds, but the majority of them are very WOW HI I AM RED HI bright and while I live for that, I wanted a more subtle red that didn't look so glaring. So, I picked Ready for Red which falls into the warm-autumn palette so it's my ideal tone of red.
I N G R E D I E N T S
ISODODECANE, CYCLOPENTASILOXANE, TRIMETHYLSILOXYSILICATE, SILICA, POLYISOBUTENE, DISTEARDIMONIUM HECTORITE, METHYL HYDROGENATED ROSINATE, BARIUM SULFATE, SYNTHETIC FLUORPHLOGOPITE, POLYETHYLENE, ACRYLATES/DIMETHICONE COPOLYMER, 1,2-HEXANEDIOL, LAURYL PEG-9 POLYDIMETHYLSILOXYETHYL DIMETHICONE, POLYHYDROXYSTEARIC ACID, CETYL PEG/PPG-10/1 DIMETHICONE, PROPYLENE CARBONATE, METHICONE, TRIETHOXYCAPRYLYLSILANE, ROSIN, DEHYDROACETIC ACID, TOCOPHEROL, FRAGRANCE [+/- (MAY CONTAIN) TITANIUM DIOXIDE (CI 77891), YELLOW 5 LAKE (CI 19140), YELLOW 10 LAKE (CI 47005), IRON OXIDES (CI 77491), RED 22 LAKE (CI 45380), RED 6(CI 15850), RED 28 LAKE (CI 45410), RED 7 (CI 15850), RED 33 LAKE (CI 17200), IRON OXIDES (CI 77499), BLUE 1 LAKE (CI 42090)]
One key feature that caught my eye when using this product is the rather unique applicator shape. Rather than being that of a typical doe foot it has a curve that allows for two different methods of application. Using the small inner curve you can use that to create a gentle gradiation of colour on the lips while the full edge can be used for full coverage.

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